October 16, 2009

Kiss Kicks Marketing

Filed under: Clever Tactics — trtoronto @ 5:27 pm

If it wasn’t scary enough that Halloween is only a few weeks away, KISS had to kissnewblendgo and put their faces on a new range of M&M’s.

According to their lead singer Paul Stanley, they feel that this move will help them to “spread the KISS empire!” Apparently, they will be the first band to ever be printed on the candy [that’s meant to melt in your mouth and not in your hand].

These unique candies will only be available at Walmart – classy!

Why, the band feels that teaming up with Walmart, and placing their image on M&M’s will help their aging brand, we don’t know. Perhaps after reality shows, putting yourself on a chocolate candy coated sweet is the next best thing.


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